Invu is the fastest growing provider of Digital Document Management software in Europe, with over 72,000 users.
Objectives
Invu briefed us to create a new website in line with their existing brand. They needed a powerful Content Managed System which would enable their marketing department to manage the main website and create additional campaign websites when required.
Data capture, lead generation and the initial qualification of leads online were crucial requirements.
Achievements
We developed a data capture tool which gives the sales team pre-qualification information from potential customers which they can use in their follow up call.
Lead generation targets have been exceeded every quarter so far, and traffic to the website has increased substantially.