Smooch is the only company that sells wedding rings by home appointment across England, Scotland and Wales.
Objectives
Smooch, formerly The Jewellery Collection, approached Cognition for a new identity and website. The website was to act as a shop window for their range, and to generate enquiries and appointments.
Achievements
By changing the name of the company from The Jewellery Collection to Smooch, and developing a sleek, contemporary look and feel for the brand, we were able to give our client an immediate competitve edge over traditional bridal jewellery suppliers.
The website reflects the new brand and is designed to encourage visitors to phone for more information or make an appointment online.
Within a year of our appointment, Smooch's profits had increased by 15%.